Life Happens Outdoors – Multi-Lingual Adventure Sales & Intelligence Layer

Who They Are

An adventure company running specialist expeditions with a large catalog of trips, detailed routes, FAQs, and high-intent leads coming from multiple channels and markets.

Challenges

• Huge volume of trip information spread over many platforms
• Questions coming from all over the world, in different languages
• Manual answering of:
  • Itineraries
  • Difficulty levels
  • Gear lists
  • Pricing and logistics
• Limited visibility on:
  • Which campaigns bring serious leads
  • Which conversations are likely to convert

What We Built

A multi-layer AI system that behaves like a trained LHO team member:

1. Omnichannel AI Front-Line

Handles inquiries across:

• Website chat
• Social DMs
• Other messaging channels
• Acts as a trained LHO sales rep, not just support — guiding guests to the right trip and pushing them smoothly toward booking

Answers:

• Trip details
• Difficulty and fitness
• Weather, logistics, gear
• Availability and next steps

Speaks in LHO's tone and style

Supports multiple languages for global audiences

2. Sales & Handover Logic

When leads are high-value or need a human:

• AI hands over the conversation to an LHO team member
• Provides full context so humans continue smoothly

All interactions are:

• Logged
• Traceable

3. Tracking Dashboard Integration

Every conversation feeds into a central tracking dashboard:

• Who reached out
• For which trip(s)
• From which country
• Through which channel

4. Conversation Analysis & Lead Intelligence Layer

A second AI layer analyzes:

• Intents
• Engagement levels
• Likelihood to convert

Maps:

• Which ads, campaigns, and channels bring serious, engaged leads
• Which trips generate the strongest interest

This turns qualitative chat into hard performance data

Impact

• The AI doesn't just answer questions; it actively sells the right trips, turning conversations into bookings while staying true to LHO's tone
• 24/7, on-brand, multi-lingual expedition assistant
• Faster answers → higher trust → more bookings
• Clear visibility on which campaigns actually work, based on behavior and intent, not just clicks
• Blueprint for high-end travel brands who want AI that feels human and understands their product deeply

"Not just support - a sales engine that understands our expeditions deeply and guides customers to the perfect adventure in their own language."